The CITY CYCLING campaign is designed as a competition to promote cycling with fun and enthusiasm: the most active local parliaments and municipalities are sought, as are the most active teams and cyclists in the municipalities themselves.
Members of local parliaments are invited to form teams with citizens and to compete to top the leader board. During the 21 consecutive days, as many journeys as possible should be covered by bike – for both private and professional purposes. School classes, clubs, organisations, companies, citizens, etc. are also all invited to form teams.
During the three-week campaign period, cyclists record the climate-friendly kilometres they cover in the online cycle log available on city-cycling.org, which is a web-based database for logging the kilometres cycled. Alternatively, they can use the CITY CYCLING app with its integrated RADar! function. The results of each individual team and municipality are published on the campaign website to enable a comparison of teams within the municipality as well as between the different municipalities and to provide added motivation. At the end of the campaign season, Climate Alliance awards prizes to the top three municipalities in several different categories. The municipalities are also encouraged to acknowledge the best cyclists and/or teams locally.